Management and Organisational Behaviour Essay Example | Topics and Well Written Essays - 2750 words - 1

Management and Organisational Behaviour - show ExampleIt is not only the behaviour that is important in the organization, rather it is the elements that make up the behavior that determines the extent to which populate are working towards the organizational goals. This probe illuminates the impact of organizational finish on peoples behavior and elaborates how cultural surround affects performance. The recent emergence of organizational culture in research also encompasses the importance of transforming organizational culture in the process of evoking organizational change. The cultural environment has crucial significance in the event of organizational change because of its importance in defining the employees reaction. It is not only the employees reaction that is important in determining organizational change but also it is the overall effectiveness of organizational culture that influences the process of change in an organization. Furthermore, this essay argues that trans formation of organizational culture is more important for the successful implementation of organizational change. This paper discusses the impact of organizational culture in affecting employee behavior and elaborates the importance of cultural change in the event of the organizational change. The essay question that it answers is In recent years attention has shifted from the effects of the organization of work on peoples behavior to how behavior is influenced by the organizational culture. What is much more common today is the far-flung recognition that organizational change is not just, or even necessarily mainly about ever-changing the structure but often requires changing the culture too Stewart (1999). Therefore, this essay encompasses the ever-increasing importance of cultural environment in the context of organizational behavior and organizational change.

To what extent is migrant integration determined by formal and Essay

To what extent is migrant integration placed by formal and substantial citizenship - Essay ExamplePrior to an analysis of the subject, it is critical to describe the key fruit terms in the paper. Literature defines migrant integration as the extent to which migrants are like the liberalization of the population. This may be seen through with(predicate) social economic indications like education, employment, housing and health. Alter internally, it may be manifested through cultural indicators like language, values, lifestyles and allegiances. Citizenship is the relationship one has between himself or herself and the state it is political, civil, social, economic, cultural and symbolic. Formal citizenship focuses rigorously on rights and duties that arise from ones membership status within the state. Substantial citizenship refers to the economic, moral, and social resources to performance rights .The phenomenon encompasses the lived experiences and the extent to which these rig hts are exercised. It is subjective and dwells on the social exchanges and interactions of people. These definitions thus indicate that having citizenship rights and putting into practice those rights alter social integration. If a migrant has access to citizens rights, they are more likely to bond with members of that community and just nowt on allegiance to it. Whether migrant integration is determined by formal and substantial citizenship Openness and inclusiveness as a precondition of migrant integration As mentioned in the introduction, formal citizenship encompasses the resources required to exercise citizenship rights. One place of these resources is the social dimension. A societys value system idler determine how effectively a migrant comprises with the larger society. If upon citizenship acquisition, they find that their society tolerates cultural diversity, then they are likely to deliberately acquire integration (Berry, 1997). It should be noted that integration m ay be considered as one of four dimensions of migrant acculturation. Foreigners have the choice to assimilate, where they abandon all their former refinings and adopt the ones in their host country. Conversely, they may claim to separate, where they hold onto their original cultures and ignore that of the dominant community. They may integrate by maintaining cultural ties in their native communities and adopting cultures from the receiving community. Alternatively, individuals in this group may lose ties with their former culture and also fail to adopt the culture of the dominant group as such, they will become marginalised. Therefore, the degree of integration of immigrants in this sense can only occur if a society has values that encourage multiculturalism. The attitudes prevalent in the receiving country must be positive towards these groups. A person may have formal rights as a citizen but when they meet social characteristics that do not enable realisation of these rights th en they will not integrate into society. Berry (1997) notes that sometimes these attitudes may stem from the physical features of the group or other characteristics. As such, stock-still though Koreans may have acquired formal

NURSING & OTHER RELEVANT THEORIES- USING INFORMATION GATHERING TO Essay

nurse & OTHER RELEVANT THEORIES- USING INFORMATION GATHERING TO IMPROVE NURSING PRACTICE - Essay ExampleIn efforts to explain how practitioners chiffonier use modern technology to improve their practices as they ensure that they deliver high quality services, theorists such as Everest Rogers and Ludwig von Bertalanffy have derived the diffusion of change and schemes theories respective. In focusing on these two theories, this essay seeks to relate each of them to healthcare delivery and nursing practices especially in the United States. The Relationship between System Theory, Healthcare Delivery and Nursing physical exercise As earlier mentioned, Ludwig von Bertalanffy is the founder of the systems possible action. In his definition, Bertalanffy states that the system supposition is a theory that can be applied in the healthcare science as it suggests that a system as a full-page is unruffled of small components that are related. Therefore, by describing these components, an individual from the medical profession can be capable to describe the nature of certain systems and apply the principle of the system theory to ensure delivery of true healthcare services and practice of good nursing practices (Collopy, 1999). In the modern times, the healthcare sector has been cognise to apply the system theory. This is especially in the United states among other developed nations where scientists and practitioners have realized that the theory could be very effective in ensuring that the dynamic healthcare sector is effective in the implementation of high quality healthcare services. As per the views of Willard (2005) states, these professionals in the medical industry have used the theory in order to provide new developments with emphasis on the living organisms. This is because they believe that modern approaches can be developed using new technologies thus improving the general system especially through with(predicate) provision of three main aspects th at include better information, better communication channels, and provision of feedback. Consequently, since the theory is composed of these three aspects, this would then result in the provision of improved methods of healthcare delivery and better nursing practices. In focusing on how the system theory has benefitted the healthcare and medical industry in the new-fangled past, Willard(2005) further states that in the United States, healthcare delivery and nursing practices have been faced numerous challenges. However, darn some of these problems are out-of-pocket to the dynamic changes witnessed in the modern society, most of them are related to the handle of transferring noesis from an professional to the other. This is in the sense that professionals have had problems transferring knowledge and skills on to other people due to lack of better methods of communication, unavailability of adequate information and lack of immediate feedback channels. In agreement with the views b y Willard, Collopy (1999) notes that this is a big channel in the medical industry as the process of transferring knowledge in the healthcare system is very crucial. He explains that this is because it assists in ensuring that strategies and practices are implemented effectively. However, he notes that through the system theory, this problem can be resolved. This is because this theory provides a new mechanism through which scientists and researchers transfer knowledge to each other through sharing information. This is in the s

Global Network Strategies (Geography of Transport Systems) Essay

Global Network Strategies (Geography of Transport Systems) - Essay ExampleHowever, this does not mean that regional and interior(a) centers will cease to exist. Some products still require a three-tier distributing that consists of regional, national as well as international centers. Network structure is adapted in order to satisfy the requirements of IFT demand. This can adapt numerous forms operating at various scales.There argon various strategies industrious in scattering networks. The choice of one strategy over the separate mainly depends on the record of the cargo and the environment it is operated from. They include point to point distribution, corridor structures of distribution, hub and spoke networks, fixed routing networks and Flexible Routing networks.This is usually utilise when there is need for satisfaction of specialized and specific one time orders. This often leads to the creation of rescind return problems and less than full load. This structure requires mi nimal logistics but the efficiency is compromised.A good case of point to point network is the point to point expectation dust. This placement transports containers from one location to a second address. It consists of a transport channel, propeller, operator, numerous containers and an operative communication. The controller is configured to receive instructions for transport between the locations. The controller instructs the operator, who then communicates with the propeller. The propeller moves the cargo to move from the first location to the second. It is important to feel a way to between two addresses by affair of a channel type system with containers moving rapidly and directly between start points and finish points. It is also important to have a way of monitoring the movement of the cargo in the system and rerouting cargo should there be any(prenominal) delays arise in any section of the system as well as any other complications. Moreover, it is vital to have a syst em which can allow various container sizes. This is what point to point distribution network offers. The size of the containers can be selected. This helps in meeting traffic and cargo constraints. A system to transport cargo within various containers from the first address to the second consists of various tracks between these addresses to imbibe and support plurality of the containers. The invention of point to point transportation enabled cargo transportation by the use of containers. Corridor structures of distributionThese usually help in linking services, like land bridge that connect container trains to seaboards, with high parsimoniousness agglomerations. Loading and unloading of traffic along the corridors can be done at local and regional distribution centers that act as sub hubs in the distribution system. This is especially applicable in ample transport and logistics companies (Rodrigue et al, 2006).Hub and spoke networksThese have come with high throughput distributi on centers and the emergence of air freight distribution. These are in great favor of parcel services. This structure is only possible if the hub is capable of handling large-scale amounts of consignments where time is important. It requires logistics that are extensive since efficiency comes from the terminal of the hub. A main distribution cente

Mongols Essay Example | Topics and Well Written Essays - 250 words

Mongols - Essay ExampleFor goods to fetch better prices in case of there is a low demand for the product, traders usually venture into some organizations that would help them moderate a sale. First, traders usually form cartels that will enable them create a monopolistic nature of the commercialise (Rashdall, 1895, p. 150). This action will enable them to be the only stake holders in the market and any buyer can only cast down the commodity from them. Secondly, traders in the cartel class can easily get the support of the presidency when they want to remain relevant in the market, they do use the influence of the government so that they can get protection since they be able to show good skills and professionalism. Professionalism arises from apprentice where fellows are taught the skills through learning. Skills mainly consist of curving products from precious metals such as gold.In this venture, having a ghostly back up was previously considered to be very important as most o f the countries were governed by laws relating to a particular religious groups. Religion still remains important today especially if the commodities are consumed by the state that holds a strong religious belief such as the Arab world, the Latin America and the Asians who majority lag behind a particular religion (Richardson, 2001, p. 213). This may not be the case to early(a) countries who do not value religion as they allow freedom of worship. Having support from the religious group means a success in your

Aquaculture Assignment Example | Topics and Well Written Essays - 250 words

Aquaculture - Assignment ExampleSecondly, an investigation of the probiotics is ongoing. Management of the food webs is being done closely, as wellspring as monitoring the quality of water so as to maintain a sustainable aquaculture (Kipp 5).The television system by Thornton focuses on the growing shrimp farming in Belize. She explains that there is need to preserve spirit by advocating for sustainable practices in shrimp farming though economic gain is a major aim of the business (Seeking Sustainability, One Shrimp at a Time). She advocates for sustainable shrimp farming. In her opinion, a proper understanding of the factors that allow for environmental sustainability is the only option towards preserving the aquaculture (Seeking Sustainability, One Shrimp at a Time). With the setting of the video giving real examples in the society, one can easily relates to what Thornton aims at conveyance as well as the passion she has to ensuring that the aquaculture is preserves at all

Theory of Knowledge Essay (Psychology) Example | Topics and Well Written Essays - 1500 words

Theory of Knowledge (Psychology) - Essay ExampleSome studies cave in been carried out to establish how knowledge is gained, how it can be used, when can knowledge be said to be knowledge indeed, should truth be factored in knowledge etc. These factors considered in the study of knowledge consists a branch of philosophy called Theory of Knowledge (ToK). ToK as Bertrand Russell (1926) puts it is a product of doubt. He further asserts that scarcely when you subject facts, concepts etc into sufficient doubt then(prenominal) you can know whether the facts, concepts etc can be said to be true and thus become knowledge. In other words knowledge is not knowledge if it isnt true and facts, concepts, principles etc graduate to knowledge once they reach the threshold of truth. Therefore ToK ventures into four ways of wise(p) i.e. through emotion, language, perception (use of senses) and through reason. It also features the areas of knowledge such as Science, Arts, Mathematics, history etc w hile canvas how students, the actors of knowledge, gain knowledge. This paper seeks to discuss the fact that an area of knowledge is not necessarily a exhibition of facts. An area of knowledge, be it science or mathematics, is not a mere collection of facts even though collection of facts constitute an area of knowledge (Lehrer, 2000).Science is dependent on facts that can be find out to be true. A number of facts describe science. The philosophy of science entails two parts. The first part is nigh the process of acquiring scientific knowledge (Scientific in the sense that it can be tested and ascertained scientifically) and the second part is about the purpose, implications and uses of the scientific knowledge acquired. One most important thing to comment is the fact that the facts that make up science should have a way to be tested. Therefore, an accumulation of facts completely do not make science but if the facts can be tested scientifically and ascertained, then they qual ify to constitute

What is pink slime Essay Example | Topics and Well Written Essays - 1000 words

What is pink slime - Essay Examplecoli from undercooked hamburgers that made many people mould and ca utilize a few death cases. This prompted a betterment of pink slime in an attempt to edit out pathogens by treating with ammonia gas in a method known as pH sweetening System that was approved by the FDA.During treat, heat centrifuges to separate change from the meat in beef trimmings as the product is also used as filler or to reduce the overall fat content of ground beef. The pink slime is produced by processing low-grade beef trimmings and otherwise meat by-products and the heating process liquefies the fat and facilitates the separation of lean beef from fat. The use of ammonia gas in killing salm mavenlla and E. coli has raised concern among many Americans although the statutory bodies concerned feel that the process is synthetic rubber enough to allow the resulting product to be added to ground beef (Sandler 520-523).Disinfecting meet using injected anhydrous ammonia in gaseous as well as rapid freezing and mechanical stress used in treating the pink slime induces increase in the pH and damages microscopic organisms that may be living in the product (Pink Slime Closes Three Plants 16). It was noted that ammonia was a processing agent and therefore there was no need of including it on the ground beef labels as one of the components but this triggered controversies.Food advocates do not feel that pink slime is healthy for consumption and compulsion the product to be gotten off supermarket shelves. Even though the nickname given to the beef product makes it easier for the nutrition advocates to flex their cases because it makes it look like a colorful sounding foodstuff, more people are nauseous about it especially how the treatment is done (Sandler 520-523). It is also unfortunate because knowing how prevalent the product is because it is not labeled is never easy. This leads to uncertainty among the larger population who consume the product. L abeling the ammonium hydroxide gas take in the may help in

Causes and effects of obesity Essay Example | Topics and Well Written Essays - 250 words

Causes and effects of obesity - Essay ExampleThe modern life has become so mechanical that tidy sum find it hard to find time for cooking at home. Although the standard of vivacious has improved in general, yet many heap have to spend most of their day at the workplace in order to make both ends meet. In such a hectic routine, acquire ingredients from the market and cooking regimen at home is not only a time consuming activity, but also proves far more expensive than a burger with coke and French fries at a nearby restaurant. Therefore, most of the working people opt for fast food. Fast food owners denounce their business on the theme of upsizing. People do not realize but the fast food adds kilos of fat under their skin in no time. In addition to consuming debris food, peoples lack of tendency to exercise and work out regularly also makes them gain weight. nearly people do not have a habit of going on a paseo or doing exercise because it feels just too boring and tiresome to adopt as a habit. Whenever people find some time in the busy routine, an obvious choice is to watch a sensitive movie or enjoy ice-cream at the nearest parlor. People eat not because they are whimsey hungry. Instead, they eat because they want to kill the time in an enjoyable manner. Also, in the contemporary age, eating junk food has become more of a fashion than a hobby.

The feeling of epiphany Essay Example | Topics and Well Written Essays - 1500 words

The feeling of epiphany - Essay ExampleWhile at work, a doctor will encounter people with varied problems, attitudes and personalities.Sometimes, the pressures of life and problems that people encounter each day may adjure them to the edge of their patience. At such times, doctors will take out their anger and frustration on their patients, in complete contravention of the code of conduct they should follow. Before judging them, one should first understand their tell apart of mind and the circumstances surrounding their reactions.According to the Doctors stories, patients fail to understand that they too be human. Some of them fail to understand that doctors too get tired and have problems since they are human beings. The fibber has human feelings and empathizes with a patient brought in after a violent arrest incident. However, despite these feelings, he realizes that he has to change the way he deals with him to be able to suspensor him (Hewson 489).The doctor has learnt a les son that sometimes in life in order to do the right thing and help people, one has to do something wrong first. While the doctor is trying hard to hold the patient still, he is resisting and trying to stir off even those who are trying to help him (Chrisette 489). This is a classic case of people who roll up fights even when it is not helping them.However, despite having to do something wrong in order to help someone else, the guilt associated with the act can be quite difficult to get over. The doctor had to mathematical function extreme measures to pin down the patient and secure his head in place so that he can stich him. The doctor used threads and then adopted an almost diabolical attitude to alter him treat the patient. The diabolical attitude was effective in scaring the patient into submission. The patient probably thought that he could bully the doctor trying to put up a show of defiance. He did not wear the doctor to react the way he

Sunrise model of Leninger's transcultural nursing theory Essay

Sunrise model of Leningers trans pagan nursing surmise - Essay ExampleThese factors are then used to formulate an individuals structural and cultural dimensions. These dimensions overlap affecting a persons view of their environment. This, in turn, affects their psychological, physiological and cultural wellness needs (Sagar, 2011).The possibleness accounts for the effects culture has on people. Culture is responsible for the way people bound ailments and their response to the treatment they receive and its success. For instance, psychological disorders f each in either of two categories namely computer peripheral or central disorders. This division is made on the basis of how these disorders manifest themselves in polar cultural contexts. Peripheral disorders symptoms appear differently within different cultures, whereas central disorders symptoms manifestations are similar across all cultures (Murphy, 2006). The transcultural nursing theory takes into account such disparities and tries to reconcile the nursing profession with the existing different cultures. This has made it possible for nurses all over the world to practice nursing bearing in header the cultural context.The theory is mostly credited for reconciling the different cultural influences in the training of nurses. This increases nurses flexibleness when it comes to choosing employment opportunities all around the world. Patients receive the best care without fear of inconsiderate treatment from the nurses. This theory helps eradicate patients mentality whereby nurses are considered ignorant about their cultural beliefs especially when it comes to the treatment of their families and community as a whole (Sagar,

Psychological Treatment of Culturally Diverse Populations Research Paper

psychological Treatment of Culturally divers(a) Populations - Research Paper ExampleIn contrast in 2000, the poesy fell down to 69%. The U.S. Census Bureau foresees that racial/ethnic minorities willing constitute a numeric majority by the year 2050. However, other private researches made by the Council of National Psychological Associations for the Advancement of Ethnic minority Interests (2000) anticipate that this demographic transformation will take place sooner. The following 2000 U.S. Census figures will lead us with an overall idea on some minority groups.The U.S. Census Bureau reported several(prenominal) conclusions on the bases of these statistics. Most importantly, they consider that it is impossible for the mental health clinician not to meet clients who differ in regards to race, ethnicity, and culture. Secondly, what is defined as therapy can vary considerably from the traditional understanding of the mental health professional. And cash in ones chips but not leas t, mental health workers have to become culturally competent in hostel to meet the needs of their clients.Attention to diversity and cultural competence and awareness are of great magnificence for the U.S. society since it has become increasingly diverse. In this paper I will focus my attention on ethical practice with patience from different cultural, ethnic and racial background. I will also tolerate on some recommendations for the psychological treatment of Mexican-American population.The American Psychologica... Guidelines for Providers of Psychological Services to Ethnic, Linguistic and Culturally different Populations (APA, 1993) suggest comprehensible counseling and flexible perspectives for working with such individuals. It is of great importance that each psychologist clay sensitive to diversity issues and possesses general knowledge about the groups that seek mental health treatment. The American Psychological Association Ethics enactment (APA, 1992) requires that ps ychologists are aware of cultural, individual, and role differences and accord appropriate respect to the ingrained rights, dignity, and worth or all people (Principle D Respect for Peoples Rights and Dignity, p. 1599). Further, the psychologists are instructed by the APA Ethics Code (1992) to acquire the necessary training if he is to work with individuals of diverse background. Having the knowledge about the clients culture will aid the therapist to incorporate into the mental health treatment traditional spiritual and healing springer and will reinforce the partnership between the therapist and the patient. Aviera (2002) reports on multiple occasions when disclosing personal expatiate helps the Latino client feel that the therapist is a caring and real person (p.18). Familiarity with ones culture, openness and authenticity of human interactions are of prime significance if the psychologist aims to work effectively with culturally diverse client. According to the numbers provid ed by the 2000 U.S. Census over 35 million identify themselves as Hispanic, which approximately makes 13 % of the come up U.S. population. The majority 58.5% are of Mexican origin. Barona (2003) reports that many ancestors of present-day MexicanAmericans resided on this land when national borders were ceremonious more than

Business Research Methodologies Coursework Example | Topics and Well Written Essays - 750 words

backup Research Methodologies - Coursework ExampleBoth secondary and primary info, have their diverse advantages and disadvantages in either contingent study. For this study, secondary data will be useful specifically for the fact that, it will provide with tolerable culture on trends shown in customer loyalty over the years. It will be useful in marking out the seasons that there ar more customers and when they are low. Primary data has a serving more advantages that can be utilized by Haneesh after gaining the insight of the situation from the secondary data collected. It will alter him to carry out both qualitative and quantitative study, focusing on the major gaps identified by focusing on specific subjects.Positivism as a philosophy in a study does not give room for any form of speculation, therefore, its decisions are based on logical findings from a study. Therefore, in his study, he has to use a quantitative study which will enable him observe the customers and at t he same time ask very specific questions. A research end for this study is of essence and relevant since it provides a framework upon which the study will be conducted. It is useful in determining whether the study will work out before starting off with the study. It provides a intend on all that will be done and the methods used in carrying out every feel of the study. Literature review on the other hand, is useful in determining the gap in any particular area of study (Collector & Module 2011). In this case, literature review will provide information on various trends in customer loyalty which will be used as head up of comparison with the present loyalty. This will be useful in giving an insight on the factors that decide loyalty of the customers at any point in time.The hypothetical assumption here is that the sales are going down due the fact there is a surge in e-books replacing the awkward copies. To find out

Managing business finance Essay Example | Topics and Well Written Essays - 1750 words

Managing business finance - Essay eventIn a Collateralized loan Obligation, an investor is entitled to receive periodic debt payments as interests from the underlying loans and at the alike time assume the major part of the risks related to the underlying loans in the event of the default of loans. The Collateralized Loan Obligations transferers higher benefits and opportunities for the investors by creating the scopes for greater diversity and the chances of refunds which are higher than the average returns from other securities. Banks sell these securities with slices and tranches which invent varied levels of seniority in respect of matching the risk versus rewards profiles of the loans.The following example can be used to understand the working of the Collateralized Loan Obligations. Assume that a corporation is willing to take a debt of USD 100 meg to finance its business expansion process and that this corporation has assets which thrust a military rank of USD 20 milli on. The cost of debt for the loan is taken to be 5% per annum and the risk free rate of return is 1% per annum. The corporation issues a USD 100 million of debt structures which includes a top trance of USD 40 million and a bottom tranche of USD 60 million. The top tranche would be backed up by the assets of the company so that in the event of credit default, the investors can pay off the loan by selling off the assets to recover the investment. The interest rate in this case is 2.5% per annum. The bottom tranche of USD 60 million does not have any backing even in the event of credit default. For this case, the interest rate per annum would be 6%. For the Collateralized Loan Obligations, the rate of interest would be metrical as followsThis cost of debt is lower than the cost of debt calculated in average. Therefore, it is cost effective and attractive for investment purposes. The

Imaginative Staffing as New Yorks Temporary Services Firm Essay

Imaginative Staffing as New Yorks Temporary Services Firm - analyze ExampleTeam selling finish be defined as utilizing the full resources of a union to sell an account through all their relevant decision makers (Waterhouse Group, 2007). Imaginative Staffing should incorporate a aggroup selling system. This system provide bring more flexibility to the gross revenue force. Employees will benefit from the feedback they can provide to each other. A sales representative assigned to a major account will be able to provide the client with more customer support and the lines of communication will pass up. Such an environment will be enhanced the relationship and increase in sales should follow. The sales team up in Imaginative Staffing should include all the employees. Direct involvement from the CEO, the CFO, and the sales director during the display ar necessary, especially if the potential client is big.In order to successfully implement the new team sales system, the company nee ds to provide training for its employees. The entrance training modality for this company is a combination of initial and recurrent training. Initial training should be provided to the CFO, the administrative assistants and to the receptionist. These employees probably have contain exposure and experience working in sales. A standardized training program is the most competent solution for them. The sales director should provide the training. Some of the methods the sales director can utilize are lectures, discussion, and web-based training. The sales representatives, account managers, the sales director, and the CEO need a recurrent training program. The most appropriate way to provide recurrent training is through decentralized training. Decentralized training includes activities such asIt is essential to establish clear objectives when designing a training program. Three important elements to take into rumination when designing a training program are reinforcing skills learned , assessing training needs, considering buyers preferences.

The Sukhoi Superjet Essay Example for Free

The Sukhoi Superjet EssayThe Sukhoi Superjet 100 is fly-by-wire regional jet with 75 up to 95 seats1. Since the jet industry faces many competitors, it is an distinguished action to design an effective marketing strategy, which includes a SWOT analysis.Strengths*Equipped with two Saturn/SNECMA PowerJet SaM146 turbofans1*has 10-15% lower operation costs than its competitors, which arEmbraer E-Jets and the Bombardier CSeries programs1. This will enable Sukhoi Superjet 100 to allot at a lower price and thus making it more affordable. As a conduct higher(prenominal) sales, profits and market share occurs. *has a wider cabin and thus offers more comfort1. Not scarce is it cheaper but also more comfortable, hence establishing a competitive advantage for the Superjet 100.*The Superjet 100 airliner family is being authentic based on the principle of maximum standardization of frame assemblies and systems1. This will enable Superjet 100 to action more economically while keeping e xpenditures at a rational level.*The aerodynamics and design of the aircraft of the family are based on proven advanced technology to minimize technical risks at the stage of design, scrutiny and operation1. A higher security attracts more satisfied customers, which could lead to positive publicity and thus higher demand and value of its shares.Weaknesses*Completion of the deal to order 25 Sukhoi Superjet 100 with Dalivia was delayed2.Dalivia could consider to buy from its competitors, hence this would provide Superjets 100 competitors with a competitive advantage, sales, profits and market share.Opportunities*Air France3, Lufthansa4, SAS5, Iberia6, UTair Aviation, MDLR Airlines and Merpati Nusantara Airlines7 are electromotive force customers.*Malev Hungarian Airlines and Scandinavian Airlines System are reported to finalize their orders and an Indonesian airline is reported to be the airliner1.*Alliance Air of India has also showed interest in the Sukhoi Superjet 1008.*Armavia signed a multimillion-dollar agreement to buy four-spot Sukhoi Superjet 100 planes for regional flights1.These orders will offer Superjet 100 to reach more customers, since if passengers feel satisfied hence it could lead to repeat sales an word-of-mouth advertising, which then creates higher demand, sales and profits hence airlines will then purchase more of the Sukhoi Superjet 100.Threats*Its competitors Embraer and Bombardier offer much more comprehensive after-sales and maintenance network9. After-sales service is important for maximizing customer satis concomitantion and it can also lead to having a competitive advantage. In fact a research showed that 1 dissatisfied customer tells 11 others who then 5 others10, which would worsen the ambit of the product quickly, and thus lower sales, profits and market share occurs.1Sukhoi Superjet 100.online.http//en.wikipedia.org/wiki/Sukhoi_Superjet_100, cited as 19.5.20082 Airliner World, January 20073 online.http//www.flug-revue.rotor. com/FRNews1/FRNews03/FR030323.htmRRJ, cited as 19.5.20084 Suchoi wants to sell 40 SuperJets-100 and negotiated with Lufthansa.online. http//babelfish.yahoo.com/translate_url?doit=donett=urlintl=1fr=bf-hometrurl=http%3A%2F%2Fde.rian.ru%2Fbusiness%2F20070517%2F65659192.htmllp=de_enbtnTrUrl=%C3%9Cbersetzen, cited as 19.5.20085Scandinavian Airlines seriously mulls Sukhoi RRJ for SAS regional affiliates.online. http//www.sukhoi.org/eng/news/company/?id=606, cited as 19.5.20086 Sukhoi Chief on RRJ program.online. http//www.globalsecurity.org/wmd/library/news/russia/2005/russia-050405-rianovosti08.htm, cited as 19.5.20087 online.http//lenta.ru/news/2007/10/24/ssj/, cited as 19.5.20088 Paris Air Show Sukhoi Civil-Alliance Air talks for SuperJet 100 at an advanced stagenews.online. http//www.domain-b.com/aero/june/2007/20070622_sukhoi_civil.htm, cited as 19.5.20089 Export driven The Sukhoi Superjet.online. http//www.flightglobal.com/articles/2007/02/06/211879/export-driven-the-sukhoi-superje t.htm, cited as 19.5.200810 2005. Stephen Chapman, Cassy Norris, Natalie Devenish, Llian Merritt.Business Studies in Action, chapter 9